Established in 1967, Busan Bank has been the representative company for the southeastern part of Korea
as well as the premier banking services provider. More than 80% of populace residing in Busan city is
our customers paying strong loyalty, supporting the bank both as business partners and shareholders.
Our dedication to the regional community and economy was rewarded by Busan citizens’ voluntary
campaign to revive the bank during the Asian crisis in 1997, and we also strive to provide industry-best
services to our customers. Also in the year 2007, every contract worker’s employment status has been
changed to full time innovating the way of HR to show our gratitude for our fellow workers that have
worked hard with us throughout the years.

We cover a wide range of business areas from retail banking services that includes bancassurance and
private asset management to project financings and corporate banking. As SMEs are our major corporate
customers taking 60% of our loan portfolio, we maintain our competitiveness through deeper understandings
with our customers and powerful information gathering network. Our services are designed to fit the needs
and preferences of the customers, which in turn generate our customers’ loyalty to our bank against other
nationwide banks. We believe that 42 years of experience as the region’s representative bank and our
strategy to mark ourselves as the “Bank” of the Busan region will lead us to be the “Leading Bank of East
Asia” in the future.